Ultimate Guide to Better Help Articles

A 5-Day Email Course to Help You Write Articles That Actually Help—Reducing Support Tickets by 30%

  • A crash course on writing help content that actually reduces support tickets.

  • The 5 biggest mistakes customer support teams make when writing help docs.

  • How to write for a target audience instead of everyone—and why that’s critical.

  • Why solution-first content outperforms feature-focused documentation.

  • How to make your support content clearer, fresher, and more customer-friendly using real feedback.

Everything you need to become an expert customer support writer and set yourself up to create strategic money and time-saving help articles.

Written by Aymie Oliver-Wedwick, industry expert with 15+ years of experience leading global support content initiatives, optimizing help centers, and building scalable content systems that reduced support ticket volume by 30% and improved self-service rates across millions of customers.

Want to make sure this free email course is “worth it” before you sign-up?

Here are the 5 biggest mistakes we’re going to cover:

Day 1: Writing for everyone instead of a target audience — and why customers struggle to find relevant information, increasing ticket volume and customer frustration.Day 2: Focusing on features, not solutions — and why customers can't easily apply the information to their own issues, leading to more support requests.Day 3: Overloading with technical jargon — and why confused customers abandon attempts to resolve their issues, leading to higher support ticket volumes.Day 4: Forgetting to Update Content — and why users end up following outdated instructions, which leads to failed attempts and increased frustration.Day 5: Ignoring User Feedback — and why you're missing critical insights that could make your articles clearer and more helpful.

Hooray! The first lesson of {{EEC Name}} is on its way to your inbox.

Within the next minute or two, you're going to get an email from me (Aymie).This email contains instructions to get started with our {{EEC Name}}, so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!

P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)